Nickerson extends partnership with DeWildt

Nickerson extends partnership with DeWildt

Written by  Steve Nickerson Racing on Wednesday, 09 September 2020 22:00

Canadian Superbike Championship frontrunner Steven Nickerson is pleased to announce his continued partnership with DeWildt Marine & Powersports, reaching a multiyear extension as he prepares to rejoin the Pro Superbike field aboard a new machine in 2021.

“It’s great to stay with DeWildt as they have been behind me since 2010, and by signing a multiyear deal that will keep me on the Honda brand for years to come,” Nickerson said. “I’m grateful to the entire DeWildt family and to all my fans and sponsors that have been behind me.”

Nickerson elected not to participate in the revised 2020 CSBK season, instead turning his attention towards the SOAR regional series where the 25-year old has won all four races from pole position in the Superbike category. Nickerson has remained loyal to Honda since he won the CBR125R Challenge Cup championship in 2009, and was aiming to stay with the brand aboard a 2021 machine after competing the last few seasons aboard a 2008 CBR1000RR.

After a pair of solid seasons in 2017 and 2018, Nickerson enjoyed a career-best campaign in 2019 despite struggling to match the power and electronics packages of his rivals. Running aboard a decade-old machine, the Hamilton native finished seventh in the overall standings and was firmly the top Honda rider, highlighted by a career-high fourth-place finish at his home track in Grand Bend.

Nickerson will extend his relationship with DeWildt Marine & Powersports, who have been an integral part of his career since moving to the Amateur ranks in 2010 aboard a CBR600RR. DeWildt is a family owned and operated business that is celebrating over 50 years in the automotive, powersports, and marine industry in Southern Ontario, with four dealerships located in Hamilton, Innisfill, and Peterborough.

“Steven has been an ambassador to the Honda brand and we have seen him grow throughout his racing career. We are very pleased to have him as a spokesperson for Honda motorcycles at DeWildt Honda Powerhouse/DeWildt Marine & Powersports as well as being a great employee in customer service for our valued customer base,” owner Ken DeWildt said.

“We have partnered in some fashion with Steven since the beginning of his career and have seen him grow into not only an outstanding young man but a very fast motorcycle racer,” he continued. “We look forward to having him carry our brand in the Superbike class this season aboard the brand new CBR1000RR-R and wish him luck to achieve his goals in the upcoming seasons ahead.”

The 2021 CBR1000RR-R is expected to lean heavily on “trickle-down technology” from the Repsol Honda MotoGP team, a bike that has guided Marc Marquez to six of the last seven World Championships, news that should bode well for Nickerson as he aims to be a consistent podium threat next season.

“I hope to start testing with the new 2021 CBR1000RR-R in street form in the next few weeks, as we are still acquiring parts. I am grateful to do what I love, and I hope to get on the podium with the new bike next season.”

Steven would also like to thank Dunlop tires and Pro6 Cycle, Sibs Performance, Ultimate Cycle, Vesrah, Nexo Sports, Studio Cycle Group, LS2 Helmets, Taylor Steel, Bickle Racing, Inside Motorcycles, and Hindle Exhaust for all their support as he looks forward to his return to racing in 2021.

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