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Ducati introduces Scrambler models to North America at AIMExpo

Graeme Jones by Graeme Jones
October 17, 2014
in Industry News
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As attendees made their way onto the AIMExpo floor on Thursday, one of the first exhibitors to greet them was Ducati, featuring a can’t-miss bright yellow double-decker storage container complete with all four newly released Scrambler motorcycles. The iconic Italian brand used AIMExpo as the platform for the North American debut of the Icon, Urban Enduro, Full Throttle and Classic Scrambler livery and it served as one of the most talked about introductions of the day.

With a modern spin on a classic design, the Scrambler models offer retro styling with the trademark high performance Ducati is known for. Intended to recognize the original Scrambler that made Ducati a household name in the U.S. during the late 60’s, the new iteration and its four distinct liveries are sure to keep the manufacturer’s popularity in the states intact.

Check out our video of the Scrambler Icon debut and more photos at facebook.com/insidemotorcycles

— Words from aimexpousa.com

Tags: 2015AiMaimexpoDucatiretroscramblervintage
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